Productivity and efficiency metrics in B2B companies are closely linked to the level of satisfaction and comfort employees receive. The platform TechBehemoths decided to explore this theory and asked 1,332 professionals from 157 B2B companies across 43 countries and territories. Below we summarize the findings of the survey.

We at TechBehemoths value employee satisfaction and considering that our platform brings together more than 45,000 companies worldwide, we must analyze how B2B vendors consider this fragile yet important aspect. The survey stresses the importance of employee satisfaction, productivity practices and tools, as well as the main positions that are threatened by lay-offs. As for the most interesting finding, it's hard to decide whether it is about the 7% layoff for testing professionals, or that Slack is more popular among companies compared to Microsoft Teams. Especially if we look at how much money does Slack and Microsoft invest in their products.

Dan Irascu, Head of Marketing TechBehemoths

01.

43.4% of companies are currently in a hiring phase, which can be indicative of growth and positive economic conditions. 2.8% companies reported that they are in a laying-off phase. 53.8% of respondents are neither hiring nor laying off employees at the moment. This could indicate stability or a holding pattern in these organizations, where there may be no immediate plans for significant workforce changes.

02.

40.68% of companies reported that they need to hire or lay off Web and software Developers. This stability reflects the ongoing demand for technology expertise, which is essential for the development and maintenance of digital products and services. Also this data indicates a strong demand for Web and Software Developers, with 40% of companies actively looking to hire in this category. This hiring intent suggests a recognition of the pivotal role played by developers in technology-driven industries. The need to expand developer teams is likely driven by growth opportunities and the continuous evolution of digital technologie.

03.

Positive Overall Mood: The majority of respondents, accounting for a significant 61.58%, rated the overall mood within their companies as a 5 on a scale of 1 to 5. This high percentage of positive ratings suggests that a substantial portion of employees within B2B companies perceive a generally positive and favorable working atmosphere. A positive work environment can contribute to higher morale, motivation, and job satisfaction.

04.

The responses regarding the level of concern about Work-Life Balance in their companies provide valuable insights into employee perceptions and concerns: minimal concern have 37.08% of respondents, low concern - 21.85%, moderate concern - 24.50%, high concern - 9.93%, critical concern (5.96%). HR departments should consider staff feedback seriously and explore policies or programs to support employees better.

I am very attentive to the Work-Life Balance factor. Although our industry is very fast and technological, I truly believe that a high level of productivity is possible in a calm, tolerant and friendly environment. I'm delighted that TechBehemoths study drew attention to this indicator.

Lyubov Zarochentseva, Head of Marketing Loovatech

05.

Low compensation is also considered a factor of concern in B2B companies, and could trigger sooner rather than later some employee reactions in companies.  According to Harvard Business Review, 62% of workers mentioned that getting a raise or a promotion would motivate them to stay with the company they are currently employed at. 57.24% of employees consider their work environment very important, and 55.86% of employees think that career opportunities are the most important thing that keeps them motivated to stay with their current company. 

06.

57.24% of employees consider their work environment very important, and 55.86% of employees think that career opportunities are the most important thing that keeps them motivated to stay with their current company. 55.86% of employees state that clear career opportunities motivates them to stay with their current company. 44.13% of respondents consider meaningful work as their main reason to stay. For 51% of respondents, Work-life balance is the most important thing that keeps them from leaving their companies.

07.

Only 1.4% in total consider that they are not productive at all, or partially. 13.4% of employees consider themselves and their teams as average productive, and a total of 85.3% of employees rated their teams’ productivity as Great and Excellent.

08.

The #1 factor that over 64% of employees consider that helps them stay productive is effective time and task management, followed by Networking and knowledge sharing practices with 57.2% of respondents voting in favor of it.

Read the full survey on the platform TechBehemoths.